Northwind Studio
Homepage of a client site, audited on its Vercel preview the week before launch.
- Page
- https://northwind-studio.vercel.app/
- Response
- HTTP 200
- Title
- Northwind Studio | Brand and web design, Portland
Address blockers before release
Prioritize critical and performance risks before client-facing release.
By audience
AI agents
73/ 100
Top blocker: Homepage is blocked from indexing.
Assistive tech
94/ 100
Top blocker: 4 images have no alt text.
How the score was reached
| Starting score | 100 |
|---|---|
| Critical findings (1) | −10 |
| Warnings (5) | −15 |
| Info / polish (2) | −1 |
| No usable llms.txt (crawler / LLM discovery) | −4 |
| Limited URL sample in this crawl | −3 |
| Readiness | 67 |
Fix these first
- 1
Homepage is blocked from indexing
Critical
- 2
4 images have no alt text
Warning
- 3
robots.txt blocks GPTBot and ClaudeBot
Warning
Every finding
- Critical· Technical
Homepage is blocked from indexing
The page sends <meta name="robots" content="noindex">, left over from staging. Search engines will drop it as soon as it launches.
TechnicalPage blocked from indexing
- Warning· Accessibility
4 images have no alt text
Including the hero photo. Screen reader users hear the file name or nothing at all. Describe what each image shows, or mark decorative ones with an empty alt.
AccessibilityImages Missing Alt Text
- Warning· AI agents
robots.txt blocks GPTBot and ClaudeBot
AI assistants cannot read the site, so they cannot cite it when someone asks about the studio. Remove the disallow lines unless blocking them is a deliberate client decision.
AI agentsAI crawlers blocked in robots.txt
- Warning· Search
No meta description
Search results will show whatever text the engine picks from the page. Write one or two sentences that say what the studio does and for whom.
SearchMissing Meta Description
- Warning· AI agents
No llms.txt at the site root
There is no short, curated summary for AI agents. Add /llms.txt with the studio's services, location, and key pages.
AI agentsMissing or insufficient llms.txt
- Warning· Security
Strict-Transport-Security header is missing
Browsers are not told to always use HTTPS. Add the header in the hosting config once every subdomain serves HTTPS.
SecurityMissing Strict-Transport-Security
- Notice· Search
No canonical URL
The preview and production domains serve the same page, and nothing says which one is real. Add a canonical link pointing at the production address.
SearchMissing Canonical URL
- Notice· Security
No Content-Security-Policy
Not urgent for a brochure site, but a CSP limits the damage if a third-party script is ever compromised.
SecurityMissing Content-Security-Policy